Email marketing – Subscription-based services
Subscribers to Sports Fan Box get a monthly assorted box of professional sports gear for less than what they’d pay at the stadium. This email is for new subscribers who can sign up for a free trial to check out the subscription service.
Whether it’s for software or any other type of subscription-based business, I write emails to help companies attract new leads, turn trial users into paying subscribers, and keep existing customers.
“A small list that wants exactly what you’re offering is better than a bigger list that isn’t committed.”
– Ramsay Leimenstoll